Ethical Considerations for the Development of Patient Recruitment and Retention Materials
Clinical Trial Materials
Joseph Kim Former Manager, Patient Recruitment Specialist Merck & Co., Inc.
Study Coordinator, "Although my site is closing, I have an elderly patient who wants to drive four hours to the next available site."
Study Manager, "Really? That's quite a drive."
Study Coordinator, "I told her it would be difficult to keep the appointments, but she insists."
Study Manager, "I admire her commitment to the study, but in reality, perhaps it would be best just to discontinue her."
Study Coordinator, "I mentioned that possibility, but she desperately wants to complete."
Study Manager, "May I ask why?"
Study Coordinator, "Well...she wants to complete so she can get enough points to get the TV."
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