Factory-CRO Group, a medical technology contract research organization (CRO) formed by the merger of BBA, Factory CRO, Five Corners, and MileStone Research Organization, has announced its rebranding as Avania.
Avania brings experts together to form a CRO that advances the research of medical devices, novel technology, and combination products. The Avania team’s regional experience starts with early strategic consulting that then guides your product from feasibility all the way through post-marketing.
“We recognize that the timing of a new brand launch during the COVID-19 pandemic is unusual. However, Avania has the unique advantage of having a global perspective in managing complex challenges, built on 30 years of experience,” said Sapna Hornyak, MBA, M.S., president and chief executive officer of Avania. “We have created a better kind of medtech CRO, one that is specialized and worldwide. Our motivated team is known for navigating medical technology to market effectively and efficiently, with expertise and integrity.”
The newly branded Avania will continue as one united global CRO.